Today is Giving Tuesday and we hope you will join us in giving back to our nation's charities and nonprofits to make a big impact for those in need this holiday season.
What is Giving Tuesday and what does it mean to us?
With so much of the holiday season centered around spending - Giving Tuesday was founded in 2012 as a movement to create a national day of giving following Thanksgiving, Black Friday and Cyber Monday. Since then, it has continued to make waves as a movement to fundamentally shift the sentiment around this time of year from buying to giving, for bringing the focus back to those in need in our communities. And there's a reason why it has made it's mark: in 2018, $400 million was raised online in just one day!
As a community bank, we live in the same communities that we serve, which is why our branches are uniquely tailored to - and involved with - their communities. Giving Tuesday has become our way of taking action - of being a part of a movement of support, participation and giving.
Why are we participating again this year?
Last year, we took part in Giving Tuesday as a way to say "thank you" to our amazing community partners for all their hard work in making an impact in their communities. Often, we see these groups only when they're featured on the news, need their services or support, or when we get that 'can you donate?' call. But these organizations, with their phenomenal staff and volunteers, work tirelessly each day to support their communities.
This year we invite you join us for Giving Tuesday all day on December 3rd. Regardless if it's giving of your time, a monetary donation or gift, your efforts will make a difference for someone in need, and you will be a part of something much bigger that has a huge positive impact on our communities.